Effective date: Feb 2021
For further information about this Cookie Statement, please contact: firstname.lastname@example.org.
WHAT IS A COOKIE?
Cookies are small data files that are stored by the web browser (for example, Chrome, Internet Explorer, or Safari) on your computer, mobile device, tablet, or other internet-enabled device. Cookies allow a web server to transfer data to a device for recordkeeping and other purposes. They allow websites to store things like user preferences. You can think of cookies as providing a ‘memory’ for the website, so that it can recognize you when you come back and respond appropriately.
WHAT IS A WEB BEACON?
Web beacons, such as clear GIFs, web bugs, tracking pixels, or pixel tags, are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web users. In contrast to cookies, which are stored on a user’s computer hard drive, web beacons are embedded invisibly on web pages and are about the size of the period at the end of this sentence. We facilitate our clients’ ability to learn more about your interest in their campaigns at their request through their use of these web beacons on our Site. In many instances, these technologies are reliant on cookies to function properly. As a result, declining cookies will impair its function.
HOW ARE THESE TECHNOLOGIES USED?
All of these technologies perform important and useful functions. Namely, they:
WHAT IS DEVICE IDENTIFICATION?
Device identification is a technology that identifies devices by collecting information from the browser on the device, such as the browser version, operating system, IP address, installed fonts, time zone, and more. These pieces of information are used to uniquely identify a device. The device identification generated through the device identification process may be stored in a cookie.
WHAT IS ONLINE BEHAVIORAL ADVERTISING?
Online behavioral advertising refers to the practice of online advertisers and website owners using information collected through both first and third party cookies for the purpose of building user behavior profiles and for delivering targeted advertising and content to users based on user preferences.
WHAT ARE THE DIFFERENT TYPES OF COOKIES?
First and third-party cookies: whether a cookie is ‘first’ or ‘third’ party refers to the domain placing the cookie. First-party cookies are those set by a website that is being visited by the user at the time (e.g., cookies placed by www.partech.com).
Third-party cookies are cookies that are set by a domain other than that of the website being visited by the user. If a user visits a website and another entity sets a cookie through that website this would be a third-party cookie. Third party cookies enable third party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third party cookies can recognize your computer both when it visits the applicable website and also when it visits certain other websites.
Persistent cookies remain on a user’s device for the period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.
Session cookies allow website owners to link the actions of a user during a browser session. A browser session starts when users open a browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.
Local storage objects and Flash cookies are different from browser cookies because of the amount of data, type of data, and how data is stored. These cookies, among other things, collect and store information about your use of our Site, fraud prevention, and for other Site or application operations. Cookie management tools provided by your browser will not remove Flash cookies. To learn how to manage privacy and storage settings for Flash cookies click here: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager.html#117118.
Please note that setting the Flash Player to restrict or limit acceptance of Flash cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our Site.
WHAT COOKIES DO WE USE AND WHY?
The cookies used on our Sites are categorized as follows:
“Strictly Necessary” cookies let you navigate the Site and use essential features like secure areas and shopping baskets. Without these cookies, services you have asked for cannot be provided. These cookies do not gather any information about you that could be used for marketing or identifying where you've been on the internet.
We use these Strictly Necessary cookies to:
Accepting these cookies is a condition of using the Site, so if you block these cookies, you may not be able to use the Site as you intend, and security controls may not function properly or fully during your visit.
How to delete and block our cookies
Turning off the browser's cookies will prevent web beacons and cookies from measuring the relevance and effectiveness of our Site/emails and advertising as well as the tailored advertising brought to you by our partners. You may also not be able to use all the interactive features of our Site/emails if cookies are disabled. Consumers who no longer wish to receive tailored advertisements from us, third party advertising networks, or, if you would like more information about this practice, please visit www.aboutads.info.
CAN I WITHDRAW MY CONSENT?
HOW CAN I OPT OUT OF HAVING COOKIES PLACED ON MY DEVICE(S)?
For further information about deleting or blocking cookies, please visit: https://cookiepedia.co.uk/how-to-manage-cookies or https://www.aboutcookies.org/how-to-delete-cookies/.
To obtain information about opting-out of targeted advertising, you may contact one of the following industry groups:
Please note that when using the ad industry opt-out tools above, such opting-out only applies to members of that specific industry group and only those members will no longer deliver targeted content or ads to you. It does not mean you will no longer receive any targeted content or ads on our Site or other websites. You may continue to receive advertisements, for example, based on the particular website that you are viewing. Also, if your browsers are configured to block cookies when you visit this opt-out page, or you subsequently erase your cookies, use a different computer or change web browsers, your opt-out may no longer be effective.
More information about cookies
Useful information about cookies can be found at: http://www.allaboutcookies.org
Information on the ICC (UK) UK cookie guide can be found at: http://www.cookielaw.org/media/1096/icc_uk_cookiesguide_revnov.pdf
How often will we update this Cookie Statement?